Insights
NASA’s Logo: The Meatball vs. The Worm
This is designdough’s investigation into the iconic NASA logo. The Meatball and The Worm took the world by storm in their own ways, but which one is your favourite?
Why Words Matter: The Importance of Brand Tone of Voice
(Image Credit: Nationwide UK) Brand tone of voice is specially designed to showcase the brand’s goals, values and personality through a particular word choice. Find yours here.
The Power of Brand: Patagonia
The brand that re-invented what it means to be outdoors. Read our analysis of Patagonia’s brand values and how they sparked an environmental clothing revolution.
5 Reasons Why We Love Asana
You may be wondering – what on Earth is Asana? That’s where we can come in. From managing everyday tasks to planning ahead for big projects, Asana is our favourite project management tool, and here’s why…
Team Choice: Our 2022 New Year’s Resolutions
With 2021 drawn to a close, we’re starting off with an exciting and inspiring 2022 here at designdough. What better way than to kick off the New Year with good ol’ traditions? Have a nose at our goals, plans and hobbies for 2022 here…
Our New Website and 10 Reasons Why You Should Update Yours
There’s a myriad of reasons one should update their website, which moves us nicely along to you. Is it time for you to update your website? Here are just some of the reasons why the answer to that might be yes.
Team Choice: Our Favourite Packaging Picks
Don’t be fooled by packaging; it may seem like a bit of a boring subject at first, but there’s something about a packaging project that gets our hearts ticking. Take a browse at our top packaging picks…
Introducing Jade – A Q&A with our Studio Manager
“My nan’s nickname for me is ‘admin’ because I even organise my family… I love lists and plans – ticking…
7 Reasons we Vibe with Officevibe
To mark International Week of Happiness at Work, we want to tell you about Officevibe and the reasons we vibe with it.
Brand Archetypes – How to build long-lasting connections with your customers
Why do we connect with certain brands better than others? Why are there certain brands that, no matter what they sell, produce or drop, we’re right there waiting with bated breath to see what they do next?